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	<title>Pentagon Design Ltd - branding and web design &#187; Eastlake Group</title>
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	<link>http://pentagondesign.co.uk</link>
	<description>… a small studio capable of big things</description>
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		<title>Case Study: Eastlake Group</title>
		<link>http://pentagondesign.co.uk/2008/05/case-study-eastlake-group/</link>
		<comments>http://pentagondesign.co.uk/2008/05/case-study-eastlake-group/#comments</comments>
		<pubDate>Thu, 01 May 2008 14:11:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Eastlake Group]]></category>
		<category><![CDATA[Brand Guidelines]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Brochure design]]></category>
		<category><![CDATA[Logo Design Guidelines]]></category>

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		<description><![CDATA[In November 2008, Eastlake Group announced an £8m merger with Work Inc. Here you will find a selection of work produced before the merger.
Refreshing a brand.
We were charged with refreshing the primary identifying mark for eastlake group and creating an updated collection of brand guidelines.
The eastlake group is a market leader in the provision of [...]]]></description>
			<content:encoded><![CDATA[<p>In November 2008, Eastlake Group announced an £8m merger with Work Inc. Here you will find a selection of work produced before the merger.</p>
<p><strong>Refreshing a brand.</strong></p>
<p>We were charged with refreshing the primary identifying mark for eastlake group and creating an updated collection of brand guidelines.</p>
<p>The eastlake group is a market leader in the provision of workplace services and products, structured around six businesses. Each business operate individually, though all can be combined to provide a complete holistic approach to support facilities management and implementing positive changes to the working environment.</p>
<p>It was crucial that the positioning and guidelines provided a framework to build consistent communication of the brand throughout the group without limiting creativity.</p>
<p>To date, we have been commissioned to produce:</p>
<ul>
<li>Brand Guidelines</li>
<li>Stationery</li>
<li>Brochures</li>
<li>Individual company websites</li>
<li>On-screen presentational multimedia</li>
</ul>
<blockquote><p>&#8220;Pentagon Design work closely with their customers, supporting them with a highly talented, experienced and committed team. Having used Pentagon over several years across a variety of projects from web design to brand development and production of print items, they have consistently answered the brief, have delivered quality products, to deadline and on budget &#8211; can&#8217;t fault it!&#8221; <em>- Eastlake Group</em></p></blockquote>
<p><img class="alignnone size-full wp-image-92" title="eastlake_guidelines" src="http://pentagondesign.co.uk/wp-content/eastlake_guidelines.gif" alt="eastlake group brand guidelines" width="642" height="480" /></p>
<p><strong>Eastlake Group Brand Guidelines</strong></p>
<p><img class="alignnone size-full wp-image-93" title="el4" src="http://pentagondesign.co.uk/wp-content/el4.jpg" alt="Eastlake Group Stationery" width="642" height="480" /></p>
<p><strong>Stationery</strong></p>
<p><img class="alignnone size-full wp-image-96" title="el3" src="http://pentagondesign.co.uk/wp-content/el3.jpg" alt="eci brochure" width="642" height="480" /></p>
<p><img class="alignnone size-full wp-image-97" title="el5" src="http://pentagondesign.co.uk/wp-content/el5.jpg" alt="eci brochure spread" width="642" height="480" /></p>
<p><strong>eastlake commercial interiors brochure</strong></p>
<p><img class="alignnone size-full wp-image-101" title="el2" src="http://pentagondesign.co.uk/wp-content/el2.jpg" alt="edp brochure" width="642" height="480" /></p>
<p><strong>edp brochure</strong></p>
<p><img class="alignnone size-full wp-image-98" title="el-web" src="http://pentagondesign.co.uk/wp-content/el-web.jpg" alt="eastlake group websites" width="642" height="480" /></p>
<p><strong>eastlake group company website</strong></p>
<p><img src="http://pentagondesign.co.uk/wp-content/plugins/flash-video-player/default_video_player.gif" /></p>
<p><strong>On-screen multimedia presentation</strong></p>
<p><img class="alignnone size-full wp-image-99" title="el1" src="http://pentagondesign.co.uk/wp-content/el1.jpg" alt="eastlake group jotter pad" width="642" height="480" /></p>
<p><strong>Writing pad</strong></p>
<p><img class="alignnone size-full wp-image-100" title="el6" src="http://pentagondesign.co.uk/wp-content/el6.jpg" alt="eastlake group christmas card" width="642" height="480" /></p>
<p><strong>Christmas card<br />
</strong></p>
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